These can then be donated to your favourite websites, which receive a slice of the ad-revenue. So, in order to keep the wheels of creativity turning, Brave offers users the choice to view what it terms ‘privacy respecting ads’ and in return you receive Brave Rewards token. Now, if everyone used this approach then pretty soon there would be no free content to browse, as companies wouldn’t be able to pay their creators if all the ad-revenue disappeared and they weren’t demanding a subscription. Instead Brave automatically blocks trackers and ads, making the web experience fast and strangely peaceful.
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